Seven Secrets of Superselling eBook Michael B Hickland
Download As PDF : Seven Secrets of Superselling eBook Michael B Hickland 
Michael B. Hickland’s ebook Seven Secrets of Superselling is the perfect sales tool for everyone in your organization, from the sales reps to the CEO. The author’s common sense approach and proven techniques will bring maximum results. All you have to do is apply the seven steps and watch it happen!
Seven Secrets of Superselling is the ultimate guide for optimizing your sales. Every page is chock-full of strategies for relationship-selling to prospects who then become your customers and your friends. This indispensable ebook can easily be absorbed in a single sitting, but you’ll want to read it over and over again. It’s the ideal reinforcement of the best sales practices for you - and your entire organization.
Whether you’re a trainee, a seasoned sales pro, a technician working on commission, or a customer service representative who talks on the telephone, Michael B. Hickland’s excellent advice will positively impact your performance.
Seven Secrets of Superselling eBook Michael B Hickland
Hickland's `Seven Secrets of Super Selling' is concise, straight to the point, and totally BS-free. If you're new to selling, or are considering to enter the sales force, or at the very least, you have a business to run, this is an absolutely indispensable book. Buy copies of this and distribute it as a sales guide. Or better, make it your own company's "sales bible"--and you'll see, in a few months of following it, why the proof is really in the pudding.The book lists only seven secrets--but these seven secrets are so powerful and so eloquently explained by the author that you're already envisioning closing deals or making sales as you read it. Sure, you've probably heard before the phrase "make the customer your friend" (which is secret #1, by the way), but Hickland is perhaps the only one who have gone to great persuasive lengths to make us understand what this phrase actually means, and how you can go about in accomplishing it.
Have you ever wondered why some sales men--and they're almost always a few "elitist" top sellers--seem to thoroughly understand the art of selling and can move a sick amount of products? They swagger around as if they know everything, they're the masters of the universe, while you're here trying to "memorize" the product brochure so you could tick them off one by one when speaking with a customer--that is, if you could actually reach that interactive phase with a potential buyer.
The fact is simple: it's because you're trying to sell products, while they are "dealing" with people--with human beings who have needs, egos, prejudices, and desires. Top sellers, as you will realize in reading this book, go to great lengths to understanding their customers in order to totally connect with them. And that's exactly what you'll learn from this book.
But make no mistake about it: it's easy to give in to the seduction that you only need a few pointers in order to become a super seller. Let me point out that what you have here is a roadmap--it is up to you to make the journey. As you go along, as you actually put into practice these 7 secrets, you will realize as I have that every customer or client is different--you may have adjust, customize, take one step back in order to take two steps forward, and so on.
In any case, Hickland's `Seven Secrets of Super Selling' is a great guide--it sets you on the right path and allows you to take the correct first few steps--emphasis on "correct". Without this book, you could end up making mistakes that would compound and might result in you falsely believing that "selling is not for you." This is a powerful book that, in the right hands and mind, can be a life-changing "weapon". So use it wisely. I highly recommend!
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Seven Secrets of Superselling eBook Michael B Hickland Reviews
At first glance, the Seven Secrets of Superselling may seem like common sense tips that all salespeople hear at the beginning of their careers. But the author's explanations and real life examples taken from his forty-year sales career really brings them into focus. After thoroughly explaining the seven secrets the author goes one step further by giving direct, step-by-step advice on implementing them in your daily life. His advice to "Be real, be positive, be honest," applies to anyone trying to work their way to the top of an organization.
Whether you are considering a new career as a salesman, or trying to increase your current sales, this book will make a big difference.
Seven Secrets of Superselling
Michael B. Hickland
As a former retail salesperson, real estate professional, and owner of my own editing firm and publishing company, I found Michael Hickland's ebook "Seven Secrets of Superselling" informative and inspiring because I know from my own experience that he's right on the money.
If you want a leg up on your competition, read and absorb the information in this ebook and then put the seven secrets to work--no matter what field of sales you're in. The techniques are universal. I've used them throughout in my own long career, so I know they can help you succeed, as well.
Michael Hickland's ebook is a no-frills quick read for learning how to become a Superseller yourself!
Gary Anderson
[...]
I would highly recommend this book to anyone. "THE SEVEN SECRETS OF SUPERSELLING" is the real deal!!! There are some really great tips in this book, and you can tell that the author speaks from vast experience as an expert in the field. This book is unlike any sales book on the market today it gives you the tools and shows you how to use them successfully. If you're new in the sales business or experienced you will take home a lot after reading this great book...This is a must read, a must buy, I highly recommend it...!
Michael talks about a lot of different aspects of the sales industry in this book. It is so well-written that I feel like he is still practicing his work ethic in his writing - make friends with your customer. This book explains how to get customers without beating your head against the wall. Simply know your product well enough to offer solutions to friends you meet along the way. There is, of course, a lot of other great information in the book.
I believe that all people in a sales position could benefit greatly from reading this book. It's a quick read with very detail-specific chapters, which would be great for sales training classes.
There is so much helpful information and advice in this book that a class could be taught around it. Anyone can learn something from this book no matter how long you have been selling or how proficient you think you are at it. I could honestly see a beginner picking up this book and beating out some of the seasoned pros. The author likes to focus on relationship selling which is very helpful in building a strong repeat customer base, which, in this economy, is very important for any salesman. This book is very well written and it's easy to understand the information that you will need to make better sales. It's a quick read, but I have read through it over and over again, taking in every bit of information I can and seeing how I can use it on a day-to-day basis at my job. I have a really good feeling this book is going to boost my career and my income considerably. If you are into sales or thinking of becoming a sales person, this book is a must read as it will have a big impact on your sales. It's well worth the money and time you will spend reading this book.
Hickland's `Seven Secrets of Super Selling' is concise, straight to the point, and totally BS-free. If you're new to selling, or are considering to enter the sales force, or at the very least, you have a business to run, this is an absolutely indispensable book. Buy copies of this and distribute it as a sales guide. Or better, make it your own company's "sales bible"--and you'll see, in a few months of following it, why the proof is really in the pudding.
The book lists only seven secrets--but these seven secrets are so powerful and so eloquently explained by the author that you're already envisioning closing deals or making sales as you read it. Sure, you've probably heard before the phrase "make the customer your friend" (which is secret #1, by the way), but Hickland is perhaps the only one who have gone to great persuasive lengths to make us understand what this phrase actually means, and how you can go about in accomplishing it.
Have you ever wondered why some sales men--and they're almost always a few "elitist" top sellers--seem to thoroughly understand the art of selling and can move a sick amount of products? They swagger around as if they know everything, they're the masters of the universe, while you're here trying to "memorize" the product brochure so you could tick them off one by one when speaking with a customer--that is, if you could actually reach that interactive phase with a potential buyer.
The fact is simple it's because you're trying to sell products, while they are "dealing" with people--with human beings who have needs, egos, prejudices, and desires. Top sellers, as you will realize in reading this book, go to great lengths to understanding their customers in order to totally connect with them. And that's exactly what you'll learn from this book.
But make no mistake about it it's easy to give in to the seduction that you only need a few pointers in order to become a super seller. Let me point out that what you have here is a roadmap--it is up to you to make the journey. As you go along, as you actually put into practice these 7 secrets, you will realize as I have that every customer or client is different--you may have adjust, customize, take one step back in order to take two steps forward, and so on.
In any case, Hickland's `Seven Secrets of Super Selling' is a great guide--it sets you on the right path and allows you to take the correct first few steps--emphasis on "correct". Without this book, you could end up making mistakes that would compound and might result in you falsely believing that "selling is not for you." This is a powerful book that, in the right hands and mind, can be a life-changing "weapon". So use it wisely. I highly recommend!
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